UNIFY Credit Union
UNIFY credit union is the 10th largest credit union in California. They're all about giving their members access—whether it's access to personal bankers, ATMs or branch locations.
Working with LA Rams strong safety, John Johnson III, we showed how his day job is denying access on the football field, but his side-gig for UNIFY is all about granting access.
Social GIFS and Memes
During post production, my partner and I noticed the great facial expressions we got from our talent. We looked at each other and and were thinking the same thing: these would make great memes.
What really struck us was that on GIPHY, accounts with only a dozen or so GIFs received tens of thousands of views. One client call and afternoon of writing later, we had a basket of GIFs, memes and stickers. We had a lot of fun making these and loved that we sold our client a solution with such a favorable cost to benefit ratio.